To improve the response rate and limit the number of respondents who quit before finishing, the questionnaire layout should take into account the following:
This crucial step is often neglected. It enables maximizing the response rate and enhancing your brand image. On the one hand, respondents will find the brand’s familiar and reassuring visual world. On the other, by harmonizing the visual elements with brand colors, the questionnaire will feature a pleasant graphic style that is attractive and ergonomic.
All visual elements contribute to echoing your brand’s visual world.
Don’t forget any of them
Call on us for graphic creation services when we collaborate
for the first time. We will adapt your graphic guidelines
to questionnaire constraints.
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