Summary of study goals

The last step consists in making a report of the online study project after sorting.
Report chapters

  • Contents
  • Summary of study goals
  • Study method: how, when and with whom the study was made
  • Detailed analysis of main results and secondary findings
  • Conclusion and recommendations

Important points

Report recipients must be clearly identified to:

  • Adapt contents to the expectations of specific recipients: technical managers, operational team, company heads or customers.
  • Choose an appropriate format that recipients can later use: Word, PowerPoint, Excel.
  • An observation is not enough. You need to explain why and how the issues raised by survey results can be remedied.

Presentation

  • The report must allow the readers to find the data they’re looking for in seconds.
  • Graphics must fit with your company’s graphic guidelines.
Read more
Presentation of online survey results

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