Monitoring and visualization of the online satisfaction barometer

Numerous barometers are implemented in a regular manner for different brands and even weekly for merchant websites:

  • Tracking of indicators by point of sale
  • Measurement of after-sales service or call center quality
  • Measurement of sales evolution according to your strategic segmentation.

The difficulty of this type of project is mainly due to the processing and sharing of all information collected with regards to the specific marketing goals:

  • Availability of marketing driver indicators
  • Automatic collecting and sharing information to managers and operationnals
  • Measurement of spread from one wave to another
  • Possibility of having different reading levels according to profile
  • Ability to model the tool upon request
  • Execution of rapid data mining with data from the CRM base

Confronted with this increasingly explicit need from our clients, we have developed an integrated, automatic tool that allows:

  • Real-time collection
  • Calculation of all indicators and wave comparisons
  • Injection of this data into an Excel file
  • Sending of profiled data to the proper recipient

We thus support you in project mode, upstream planning and the creation of mock-ups with our partners, who are experienced designers of monitoring charts.

This approach can also be seen as a simple evolution of the barometers you have already created, in particular those made with AreYouNet.com, because the entire collection phase exists already.

For more information, you can call us at +33 1 57 42 42 42. We’ll be happy to demonstrate all the technical and methodological possibilities we offer.

Monitoring and visualization of the online satisfaction barometer

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